PRICING LOGIC
How Monumental is priced
Three tiers — three pricing philosophies. The higher the symbolic value and scarcity, the less pricing behaves like standard CPM media.
ICONS
Not CPM-driven. Valued for symbolic impact, cultural shorthand, and earned media potential. Ultra-scarce inventory commands premium pricing.
- Brand statement value
- Global visibility and PR lift
- Scarcity + timing drives price
SIGNATURE
High CPM + premium placement scarcity + affluent audiences. This is where luxury brands spend consistently in globally recognized districts.
- Affluent footfall + context
- Premium formats and visibility
- Scarcity and seasonality matter
PRIME
Premium urban CPM + volume packages. Built for repetition and scale — ideal for amplification and network depth around ICONS/SIGNATURE.
- Frequency and reach
- Bundles and multi-screen packages
- Optimized for monetization
To price your plan accurately
Share your tier goal, markets, flight dates, and creative format. We’ll respond with confirmed availability and best-value options inside your budget range.